CU Informative Briefing of Contemporary Businesses News Topic Discussion : Relying on the power of the “story” (see Chapters 8 & 9 and On the Job features 7 & 8), prepare and present a two-minute briefing designed to inform your co-workers about a contemporary business news topic. (See The New York Times, Orange County Register, Wall Street Journal, and other online news media for possible topics. EXP: Forever 21 filing for bankruptcy). The rubric for evaluating this presentation will be provided and discussed in class. Bring a printed copy of the rubric on your briefing day.
INFORMATIVE BRIEFING
NAME: _________________________________________
Instructions to evaluator: Assign 0-5 points for each of the criteria listed below, with five reflecting the highest level of performance on each.
Identifiable introduction, body, and conclusion
Introduction provides a preview, and compels audience to listen by establishing credibility and establishing relevance
Topic is clear and purpose specific
Speaker employs strategies to ensure message is credible (incorporates oral citations, relies on highly credible sources, notes his/her own credentials where appropriate)
Uses transitions and signposts
Generates interest in the topic by leveraging one or more elements of a story
Simplifies the information so that it’s easily consumable and understood; uses concrete language and imagery; relies on repetition and redundancy where appropriate
Conclusion is clear, provides a summary of the message, and is memorable (leaves audience with a positive/influential impression of speaker and message)
Verbally and nonverbally well-rehearsed (including adherence to dress guidelines)
___ Projects enthusiasm (smiles, vocally expressive, immediate)
Time Limit: ~2 minutes. (Deduct up to 2 points for going 1 or more minutes under/over time )
Comments on reverse side
TOTAL POINTS: ________
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