Question 1
Prompt: Compare and contrast a four P’s approach to marketing versus the value approach (creating, communicating, and delivering value). What would you expect to be the same and what would you expect to be different between two companies that apply one or the other approach?
Requirements: 250 words minimum initial post, 100 words minimum reply
Question 2
Prompt: Describe the procedure for setting the right price. Why is setting the right price important for the organization and consumer?
Requirements: 250 words minimum initial post, 100 words minimum reply
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