Paul Quinn College Virtual Assistant Business Presentation Please model this example and include all requirements throughout the slides. Powerpoints do not include tons of paragraphs and bullet points. This will make your project a lot easeir. Only use graphics, few bullet points, and important words to convey your overall points. “Shining a light on Social issues.”
Company Overview
Flashlight Flicks was started in September of 2019 in Dallas, Texas. Our goal is to educate
communities through film. Along with our mainstream movie selection, we periodically
show movies that touch on tough social issues. This allows for discussion amongst
members of communities as well as a deeper understanding of the world around us. It is
also our goal to provide a marketplace for local businesses to boost their revenue and
expand consumerism.
Mission & Objectives
Our mission is to provide quality entertainment and a market for local businesses all while educating the
community one flick at a time.
–
“Provide quality entertainment and a market for local businesses all while educating the community one flick at a
time.”
–
“Flashlight Flicks was created to provide a fun, family-friendly environment for community members to get
together and learn about different social issues that impact their community directly or the larger community
around them”
–
“Shows older movies that have deep meaning and could potentially be controversial. The goal of these screenings
is to have a productive talk with community members and activists alike to help process some of the negative
feelings that could stem from the viewing of potentially triggering films.”
–
“Flashlight Flicks has also created a venue for local vendors to sell their concessions at the theatre to gain
exposure for their business.”
Environmental Variables
Societal Envirnoment:
Natural Environment:
– Age: 16-26
– Gender: women
– Students
Sociocultural forces:
– Activists
– liberals
– Dallas, TX
– Washington, DC
– West Coast/ Pacific Northwest
Political-legal forces:
– Attends rallies
– Heavily involved in politic
– Frequently watches the news
Propitious niche (sweet spot)
People between the ages of 16-26 who are students living or
visiting the DC area who enjoy activism and typically have
more liberal views.
S.W.O.T Analysis – Strengths/Core Competencies
– Help the community
– Provide entertainment
– Provide a market for local businesses
– Educate the community
Weaknesses
– Lack of interest
– Promoting a new theatre (starting from scratch)
– Seen as exclusive to outsiders who feel they don’t relate to some
of the topics
Opportunities
– Student discount
– Sale local merchandise (BLM shirts)
– Order food at your seat
Threats/Strategic Issues
– Protestors who don’t believe in what we’re
promoting
– Funding
– Competition with other movie theatres
Business Organizational Structure
CEO
Operations Manager
Movie specialists
Movie Specialists
Operations Manager
Social Specialist
Social Specialist
PORTER’S APPROACH TO INDUSTRY ANALYSIS –Competitors & Substitutes
Business Model – Blockbuster
Corporate Strategy – Growth
Products:
–
Movies
Concessions
Merchandise
Services:
–
The App
Membership Discounts
Bar
Function Strategy – Marketing Strategy
Product:
–
Logo
Merchandise
Price:
–
Promo codes
Family discount
Student discounts
Place:
–
Expansion (more locations)
Promotion:
–
Social media advertisements
Promoting and advertising at local colleges
and universities
Famous museums in the DC area
Programs
2020
EXPANSION
TAKING OUR BUSINESS TO OTHER STATES
2021
INNOVATION
CREATING MORE COMFORT IN OUR THEATERS
2022
PARTNERSHIP
WORKING ALONGSIDE A THRIVING INDUSTRY
Procedures
Daily Operations:
6:00 AM
Open Building
6:00-7:00 AM
Opening
Preparation
What it all means:
Open Building: Opening the facility, Employees
Clock In.
7:00-8:00 AM
Employee
Preparation
Preparation: Starting up film machines, organizing
products, Opening Theater rooms, Checking for
Hazards in hardware, etc.
8:00-1:30 AM
Business
Business: The ‘money making’ period
1:30-1:50 AM
Closing
Closing: clean up, Employees Clock Out, lock up
building.
Budget
Sales (annually)
$200,000.00
Costs of Goods Sold
$50,000.00
Gross Profit
$150,000.00
Operating Expenses
Selling Expenses
///////////////////////////////////////////////
Advertising Expenses
$20,000.00
Commision Expenses
$50,000.00
Administrative Expenses
///////////////////////////////////////////////
Office Supply Expense
$25,000.00
Office Equipment Expense
$10,000.00
Total Operating Expense
$105,000.00
Operating Income
$45,000.00
$70,000.00
$35,000.00
Evaluation & Control: Scorecard and Life Cycle
Purchase answer to see full
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